Creatopy, a startup that makes use of AI to automate the creation of digital advertisements, has introduced on a brand new CEO: Tammy Nam.
Nam was beforehand COO and CMO at photo-editing startup PicsArt, and earlier than that the CEO of video streamer Viki. She advised TechCrunch through e-mail that Creatopy was in search of a US-based govt who is aware of scale early-stage startups, has labored with European founders (the product was first developed in Romania), and understands advertising tech.
“Happily, I match that invoice,” she mentioned.
Nam can also be becoming a member of the Creatopy board, whereas the startup’s earlier CEO Dan Oros has stepped into an advisory function.
The startup introduced a $10 million Collection A led by European VCs 3VC and Level 9 final 12 months. In an announcement, 3VC accomplice Eva Arh described Nam as “top-of-the-line operators I do know.”
Between February 2024 and February 2025, the corporate claims to have grown mid-market and enterprise income by 400%, with a lot of that development coming previously six months. Clients embody AstraZeneca, NASCAR, and The Economist.
“What’s exceptional about Creatopy — particularly for a comparatively unknown firm — is our capability to land main enterprise clients in demanding industries like pharma and banking,” Nam mentioned.
She added that clients love the product for “our intuitive interface, distinctive product capabilities, and wonderful customer support.” Actually, she prompt that as giant language fashions develop into “ubiquitous,” Creatopy differentiates itself primarily based on its “capability to know buyer wants and ship — maybe satirically — high-touch worth on high of the AI.”
Nam additionally described model security as a “high precedence,” with advertising managers importing model kits throughout account setup, and people kits guaranteeing that each AI-generated advert adheres to their model tips.
“Our AI doesn’t substitute strategic considering; it amplifies it,” she mentioned. “A few of our clients have reported a 10x or extra improve in productiveness as a result of we get rid of the tedious, handbook work of producing a whole lot of advert variations throughout sizes, codecs, languages, and so forth.”
